Filling one website with a variety of affiliate program ads may seem like a great way to save money when you first look at it. But it could actually cost you thousands of dollars in sales. Potential customers automatically get turned off when they see a webpage cluttered full of different sales products. It is too confusing for them and they move on to another website fairly quickly. If you are working with more than one affiliate program it is important to dedicate one page at least to your program. Even better would be to dedicate a domain name and site to each affiliate program.
By dedicating a whole page to one affiliate product you are showing your commitment to that program. Your page should be uncluttered and not full of Google Adsense ads, or ads for other programs or services. A small area on either the top or side of the page could be used for these type of ads, but don’t clutter your page with them. I would recommend not using them at all on these pages. You don’t want to give your visitor too many options on your page.
A good affiliate marketing sales page will be informative and positive. It will offer potential customers the chance to become intrigued about a program or product enough that they decide to click on the link and go to the main affiliate sales page of your program.
Having a whole website dedicated to a specific product will provide instant credibility for you. Domain names are not very expensive and relatively inexpensive programs are available for maintaining the page. You do not need to be a computer whiz to get a basic website developed to act as your informative site for an affiliate program you are working with.
By dedicating a whole site to one product you have the expanded option of offering informative articles and other information on your site that will continue to entice your potential consumers to click on the main affiliate website you are working with. A dedicated domain name is by far the best way to inform your potential customers of the benefits that your product or service can offer them.
No matter if you decide to go with a dedicated web page or a dedicated domain, the main idea is simplicity. Don’t clutter your pages with too much information, instead offer your potential clients a clean, easy to read, informative website. An aesthetically pleasing website will win customers over a cluttered, hard to understand site every time!