“Find out what your prospect’s wants and needs and talk to the prospect about it. If you do, you have a good chance to succeed. If you don’t, you have an even better chance to fail.”
Percy WhiteGeorge Burns once stated he would “rather fail doing something he loved, than succeed doing something he hated.” I would like to add, when you are doing something you love, you cannot fail, because the act of doing it is success in itself. If you love building a future for yourself and your family, while helping others build a future for themselves, how much time would you be willing to give to this endeavor?
How many hours per week are you willing to give the business? If you give an employer eight hours a day of your life, how many hours a day will you give yourself?
In the interest of supporting your family as you build the business, you may not be able to give forty plus hours a week to network marketing, but that is not an excuse for having a part time attitude. You can work this business full time by focusing on ways to remain positive while at work, reading and learning in your spare time, and giving it everything you got when you have that precious two to three hour window each evening to call prospects and host meetings.
Don’t turn off your dreams for success during the workday. Keep it alive, and approach your business with a full time attitude.Newbie Trap: Working the business with a part time attitude. In network marketing only you stand between success and failure. Focus your priorities. The stakes are high. Your financial future is in your hands.
Here’s a thought that may not go over so well with the fast burners, but is true for most of us: The first year in this business is all just education.Why is that so? Does it have to be that way?
Consider your first year
in the business as on-the-job training.
Consider this analogy. Auto mechanics today must be whizzes at diagnosing and repairing highly complex equipment. Cars are no longer simple machines. Could you imagine a young person walking into a garage and rebuilding a motor without hundreds of hours of training? Yet, within minutes of our first opportunity meeting we are calling family and friends to join, and becoming frustrated when they say no. At this stage of our network marketing career we have not earned the right to win their support any more than an untrained person has the right to replace the head gasket on my new car.
Why do network marketers expect success by next Thursday, when they haven’t even begun to learn the business? I’ve mentioned this subject earlier because I am shocked by the prevalence of this “instant gratification” attitude prevalent in network marketing. I’m sorry. It’s just not realistic to expect instant wealth. You have to work for it. Give yourself a break. Take the time to learn the business before you lose faith in your abilities to succeed.
Newbie Trap: Expecting immediate success. Even in network marketing, you must earn the right to be successful.Successful people are energetic people and work at the business with a sense of urgency. Although they recognize the need to learn the business, they’re in a hurry, and this anxious desire to leap into tomorrow infects the people around them.
So much of success in network marketing depends upon enthusiasm and excitement. People want to be a part of a winning team, and everybody knows that winners jump with joy, speak at the speed of sound, and shout, “we’re number one,” to anyone who happens to pass by. In short, successful people are bursting with energy.
Create some get up and go if,
you want your business to get going.
How can you acquire this “get up and go” attitude? The most important thing you can do, today, is get mad. Get mad at yourself for not excelling in past endeavors. Get emotionally charged about having to ask your family to make sacrifices. Demand change in the status quo, starting right now, and slam your fist into the other hand when you say it.
If you want to create get up and go, you’ve got to get angry, grit your teeth and proclaim, “I’m tired of the way things are. Today I have the opportunity to change it, and by God I’m going to do it.”
Take this enthusiasm into the marketplace and for the next thirty days stomp around like a demon possessed vacuum cleaner salesman. If you set your mind to it, thirty days is not that long, and with each minor success you will be rejuvenated and want more.
Make your emotional high a habit for achievement.
After about twenty-one days of concerted effort and angry selfdetermination, you will have established a behavior pattern that is selfperpetuating. At which time you are ready to recommit yourself to the grim determination to succeed and ratchet yourself up to another level of emotional fortitude.
Do you believe my earlier premise that the first year in this business is education?
Whether you believe it or not, my point was that you should look at the first year as onthe-job training, and not become discouraged if the sells and recruiting do not go well in the first year. Maintain a long-term focus, but don’t let the long-term approach give you an excuse to take it easy. You still need to work the business as if the world depended upon your success by next Thursday.
In my experience, maintaining a sense of urgency in your actions, while realizing that small failures enroute to your long-term goals are to be expected, is the essence of success. Successful people do the most important thing first, and do not procrastinate. Waiting for the football game to end, or for New Year’s Day, to get started on something, is not a route to success. You must adopt a “do it now” attitude.
How many hours did you spend last week building your MLM business?Is this a sufficient number of hours to achieve your goals?
How effective are your prospecting methods? Could you improve your efficiency and effectiveness by discussing your methodology with your spouse and sponsor? Is it time to step back, re-evaluate your progress and methods, and perhaps totally revamp or change the way you are trying to build the business?
People are naturally resistance to change. As I have discussed before, it’s easy to fall into a comfort zone. Are you operating from a comfort zone? If you’re feeling brave, ask your sponsor to give you a figurative “kick in the butt.”